72% of all internet users are active on Social Media. These are online platforms where people can connect at a deeper level with your business. There, they discover, learn, and engage with your business. Having a strong Social Media Marketing presence is a direct correlation of the strength and influence of your business. Appfy will strategizes your Social Media Marketing management and we continuously curate engaging social content with your target customers in line with your overall marketing strategy.
Social media remains one of the most powerful and cost-effective marketing platform to distribute content. Not only does your content boost your social presence by sharing something engaging to talk about, but your social presence boosts your content by giving you a solid set of social channels through which you can share those messages.
It broadens the reach of your content. Not every person in your audience already subscribes to your weekly newsletter or consistently visits your blog—but most of them do hang out on social media. Distributing content via social allows you to reach these audiences where they live.
It enhances audience engagement. Active social media accounts give your audience yet another place to engage with you and your brand. This goes for both personal social accounts and company accounts. Consistent posting can result in increased engagement.
It humanizes your brand. Sharing content on social media that you find interesting, engaging, and useful showcases your personality and lets people know there’s an actual human being behind your brand and the content you create.